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Big Ten could expand beyond additions of USC, UCLA, says commissioner Kevin Warren, if it adds ‘additional value’ to conference

July 26, 2022
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INDIANAPOLIS — Big Ten commissioner Kevin Warren mentioned additional enlargement beyond USC and UCLA is feasible, if accomplished for the precise causes, and the league will take a “bold” strategy towards main adjustments in faculty athletics.

USC and UCLA, that are set to be a part of the Big Ten for the 2024 season, will obtain full income shares from the league instantly, Warren mentioned, in contrast to the three most up-to-date additions: Nebraska, Maryland and Rutgers. The Big Ten is nearing a brand new media rights settlement, which reportedly will deliver in additional than $1 billion yearly and that Warren hopes to announce “sooner than later.”

“I get asked every single day, what’s next?” Warren mentioned Tuesday to open Big Ten soccer media days. “It may include future expansion, but it will be done for the right reasons, at the right time, with our student-athletes’ academic and athletic empowerment at the center of any and all decisions that we will make.

“We is not going to expand simply to expand. It will probably be strategic; it will add further worth to our conference.”

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Warren said he examined expansion even while interviewing for the Big Ten commissioner job in 2019, and studied many schools, including USC and UCLA. He recalled learning that Los Angeles had the largest section of Big Ten alumni outside of the Midwest.

Warren noted that the Big Ten soon will have a presence in the country’s three largest markets — New York, Los Angeles and Chicago — and will “present content material all the best way from the morning into the evening” with its next media rights agreement. Fox will be the Big Ten’s lead media partner for the next agreement, but the league has also spoken with ESPN, CBS, NBC, Amazon and Apple.

“Lots of work we have accomplished on any potential enlargement, we have accomplished a number of years in the past,” Warren said. “We’re all the time in a perpetual state of analyzing the goodness of match for any establishments that had been coming to the Big Ten Conference.”

Warren repeatedly referenced taking a bold and innovative approach toward the many major topics in college athletics, including further realignment. He said the league “is not going to languish in paperwork.”

“It is vital for all of us in enterprise to acknowledge that we’re in a time of change,” Warren said. “I believe there’s two varieties of individuals on this planet: They have a look at change as it’s an issue, or they have a look at change as a possibility. And I’m one of these people that when change happens, I get enthusiastic about it. And then it actually is a chance for us to do loads of issues that folks have considered however possibly have been a little bit bit reticent to do.

“So I’m embracing change.”

Warren reiterated his full assist for an expanded College Football Playoff and his confidence {that a} new mannequin could be reached. The Big Ten was one of three leagues, together with the ACC and Pac-12, that voted towards a 12-team proposal after months of discussions. Last fall, Warren had advocated for champions of energy conferences to obtain automated berths in an expanded system.

Earlier this month, SEC commissioner Greg Sankey indicated he thinks that any future expanded fashions shouldn’t embody automated qualifiers.

“I still feel strongly that we need to open it up to have multiple media partners,” Warren mentioned. “We need to take a holistic view. We need to make sure we protect some of the critical bowl relationships. So as we work through all these, whether it’s automatic qualifier, whatever the case may be, I’m confident as we get these new individuals in the room, get these issues on the table, that we’ll be able to reach some resolution.”

The Big Ten hopes to proceed tackle title, picture and likeness by way of an athletic advisory and advocacy committee. Warren mentioned potential income sharing will probably be mentioned, but in addition the atmosphere that the conference competes in, which is able to change with the USC and UCLA additions.

“It’s so easy to talk about the money and share money, but what does that really mean?” Warren mentioned. “I just want to make sure that I listen and learn and to be able to have big ears and a small mouth to truly understand what’s important to them.”



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